Ahmad Maula Hikam Primary Author 4. Rhesa Zuhriya Briyan Pratiwi Additional Author mixed material bibliography 2026 Bahasa Indonesia

ILMU AL QUR'AN DAN TAFSIR

131 ABSTRAK Ahmad Maula Hikam. NIM: 211211148. Strategi Kreatif Panic Artwork Dalam Penerapan Konsep Wedding Journalism Photography. Program Studi Komunikasi dan Penyiaran Islam. Fakultas Ushuluddin dan Dakwah. Universitas Islam Negeri Raden Mas Said Surakarta, Skripsi 2025. Penelitian ini dilatarbelakangi oleh tingginya persaingan dalam industri vendor fotografi pernikahan di Kota Solo mendorong para pelaku bisnis, salah satunya yaitu Panic Artwork dalam mengembangkan strategi kreatif untuk memberikan layanan yang berbeda. Hal ini menjadi peluang yang teridentifikasi belum banyaknya vendor yang mengaplikasikan konsep Wedding Journalism Photography. Dalam konsep Wedding Journalism Photography terdapat dua genre fotografi, yang mana secara definisi dan teknis dari keduanya berbeda. Sehingga muncul pertanyaan, bagaimana strategi kreatif dalam penerapan teknik foto jurnalistik dalam foto pernikahan. Oleh karena itu penelitian ini bertujuan untuk mendeskripsikan startegi kreatif yang dilakukan oleh Panic Artwork dalam penerapan konsep Wedding Journalism Photography. Metode yang digunakan dalam penelitian ini adalah metode kualitatif deskriptif. Teknik pengumpulan data melalui wawancara mendalam, observasi langsung, dan dokumentasi. Penelitian ini menggunakan teknik triangulasi untuk menguji keabsahan data. Kemudian data yang diperoleh dianalisis dengan model interaktif Miles dan Huberman melalui tiga tahapan yang meliputi reduksi data, penyajian data dan penarikan kesimpulan. Hasil penelitian menenjukan bahwa Strategi Kreatif Panic Artwork dalam penerapan Wedding Journalism Photography membentuk suatu pendekatan yang sistematis, kreatif, dan teknis. Keberhasilan strategi ini ditunjukkan melalui perpaduan antara metode EDFAT (Entire, Detail, Frame, Angle, Time) dengan keseimbangan estetika ideasional dan technical. Perpaduan ini terwujud dalam tiga aspek utama yaitu, visi storytelling yang diaktualisasikan melalui keputusan teknis yang matang, kepekaan konseptual yang ditopang oleh penguasaan alat secara menyeluruh, serta terpeliharanya keseimbangan antara naturalitas dan kreativitas. Unsur-unsur tersebut menghasilkan karya yang tidak hanya bernilai estetis dan naratif, tetapi juga tetap mempertahankan keautentikan momen dan emosi sebagai jiwa dari fotografi jurnalistik pernikahan. Kata Kunci: Strategi Kreatif, Wedding Journalism, Photography, EDFAT iv ABSTRACT Ahmad Maula Hikam. NIM: 211211148. Creative Strategy of Panic Artwork in Implementing the Wedding Journalism Photography Concept. Islamic Communication and Broadcasting Study Program. Faculty of Ushuluddin and Da'wah. Raden Mas Said State Islamic University Surakarta, Thesis 2025. This research is motivated by the high level of competition in the wedding vendor industry in Solo City, which pushes business actors, one of which is Panic Artwork, to develop creative strategies to offer distinctive services. This situation presents an opportunity, as it has been identified that few vendors have applied the concept of Wedding Journalism Photography. This concept combines two distinct photographic genres that differ in both definition and technique. Consequently, the research question arises: what is the creative strategy for implementing photojournalism techniques in wedding photography? Therefore, this study aims to describe the creative strategies employed by Panic Artwork in applying the Wedding Journalism Photography concept. The method used in this research is descriptive qualitative. Data was collected through in-depth interviews, direct observation, and documentation. The study used triangulation techniques to test the validity of the data. The collected data was then analyzed using the interactive model by Miles and Huberman, which consists of three stages: data reduction, data display, and conclusion drawing/verification. The results of this study indicate that the Creative Strategy of Panic Artwork in implementing Wedding Journalism Photography forms a systematic, creative, and technical approach. The success of this strategy is demonstrated through the integration of the EDFAT method (Entire, Detail, Frame, Angle, Time) with a balance of ideational and technical aesthetics. This integration materializes in three main aspect, a storytelling vision actualized through mature technical decisions, conceptual sensitivity supported by comprehensive mastery of equipment, and the maintained balance between naturalness and creativity. These combined elements produce work that is not only aesthetically and narratively valuable but also preserves the authenticity of moments and emotions as the core of wedding journalism photography. Keywords: Creative Strategy, Wedding Journalism, Photography, EDFAT Ahmad Maula Hikam NONE Perpustakaan Fakultas Ushuluddin & Dakwah Open Source Library Management System 2x7.5 hik s c1 sk202640001.1 PERPUSTAKAAN FAKULTAS USHULUDDIN DAN DAKWAH (2X7.5) 2x7.5 hik s c1 ABSTRAK HALAMAN JUDUL BAB 1 BAB 2 BAB 3 BAB 4 BAB 5 DAFTAR PUSTAKA LAMPIRAN FULL TEKS Cover_211211148.jpeg.jpeg 13546 2026-05-18 11:19:01 2026-05-18 11:19:01 machine generated